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Archive for the ‘Social Media’ Category

Oct
31
2008

Is Someone Twittering about your Customer Service?

Posted by Julia Ochinero / Add a comment / Share This

“Don’t be surprised if a comment left on Twitter gets a faster response than a call to customer service. Companies are increasingly monitoring social media sites like Twitter, Facebook and blogs for negative customer comments and then responding directly, even publicly, to those comments within minutes.” (BrandWeek)
Great article for those who just heard [...]


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Oct
28
2008

The Economy, Social Media, Mobility Receive Focus on Day One

Posted by Julia Ochinero / Add a comment / Share This

Today at the opening day of the Nuance Conversations 2008 event, there was much talk about the economy, the empowered consumer and mobility. Agent productivity, improved speech recognition, outbound messaging and caller authentication were mentioned by Steve Chambers (President of Nuance Mobility Division) in his address to customers as a means to drive both [...]


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Sep
16
2008

Are they talking about you? The Consumerist

Posted by Julia Ochinero / Add a comment / Share This

In preparation for the Nuance customer event Conversations ‘08 https://www.conversations2008.com/controller.php?action=Default_Display - I’ve been talking to a lot of people interested in the impact of social media on brand and business.  Ben Popken, editor of The Consumerist www.consumerist.com will be joining us in a session at Conversations entitled “are they talking about you.” I was introduced to Ben through Paul Gillinwww.gillin.com who will moderate the [...]


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Mar
04
2008

Exploring the Link Between Customer Care and Brand Reputation in Age of Social

Posted by Julia Ochinero / Add a comment / Share This

Partnering with the Society for New Communications Research (SNCR), we have launched a consumer study “Exploring the Link Between Customer Care & Brand Reputation in the Age of Social Media,” 
The study is being led by a team of SNCR Research Fellows working in conjunction with TWI Surveys, Inc. The Fellows will investigate how brand reputation [...]


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Feb
28
2008

Bring me your poor, your tired… your axes and hammers

Posted by Jeff / Add a comment / Share This

Businessweek has an excellently written article about consumer vigilantes that lends validation to our warnings about the Care 2.0 world — it’s worth a quick read, if for no other reason then to laugh at the opening anecdotes.  The upshot is that more and more consumers are taking to Teh Intertubes to complain about incidents [...]


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Jan
28
2008

You can’t hide from a bad experience

Posted by Jeff / Add a comment / Share This

I came across a great example of poor customer service that I just had to share here: an experience flying to the Grand Caymans with the low-budget Spirit Airlines.  It has it all: poor service from poor policies.  Clueless employees.  A terrible phone service (not even automated… no one available to take the call, and one [...]


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Nov
07
2007

The Consumer’s Voice - Are They Talking About You?

Posted by Julia Ochinero / Add a comment / Share This

Check out this site www.my3cents.com.
This site is all about the “consumers’s voice being heard.”  And you can slice and dice it any way you want.  You can search for  ”most talked about” company by category (including phone/cable, consumer stores, travel, financial, computers…etc.)  You can get consumers’ reviews on a company.  Or you can search by “product” and [...]


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